• Social Media Specialist

    Location US-CA-MCCLELLAN
    Job ID
    2018-6362
    Category
    Corporate Partners Jobs
    Employment Status
    Regular Full-Time
  • Overview

    Devises and executes social media strategies for SBM on a broad range of platforms to increase our online presence and improve marketing efforts.  Works collaboratively with various departments to create a comprehensive overall strategy.

    Responsibilities

    • Work with senior management to understand the business and set marketing goals
    • Create new, innovative content for SBM website, social media networks, mobile apps, and email communications
    • Develop and execute cost-effective lead-generation plans that deliver significant volumes of qualified leads, including SEO, email campaigns, PPC, social media marketing, and new marketing channels
    • Participate in Marketing meetings
    • Collect customer data and analyze interactions and visits, in order to create comprehensive reports and improve future marketing strategies and campaigns
    • Plan and oversee execution of campaign schedules and budgets
    • Maintain campaign reporting, metrics, and analytics
    • Stay current on Social Media and Digital Marketing trends, as well as competitors’ marketing efforts to identify new opportunities
    • Work with other departments such as recruiting to update career pages, job sites, etc.
    • Perform other duties as assigned

     

    Qualifications

    • Bachelor’s degree from a College or University or one to three years related experience and or training; or equivalent combination of education and experience.  Degree should be in Communications, Public Relations, Marketing or other closely related discipline.
    • May be required to have a valid driver's license

    Available Shift: Full Time

     

    Compensation: Depends on experience.

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